Are subarus gay
Gay/lesbian vehicle choices: why?
elmwood1
A while ago, on the Car Talk Web site, there was a list of the top ten cars for gays and lesbians. Apparently, the top same-sex attracted car was the Volkswagen Jetta; the top lesbian vehicle was the Subaru Outback.
It doesn’t feel like there’s anything inherent about these cars that would say “alternative lifestyle,” but based on my observations, whenever I see a woman driving in an Outback or Forester, a disproportionately large number of them look butch and serious, many with a passenger that also has the same gaze. Whenever I spot a Jetta driven by a gentleman, a disproportionately massive number of them look very attractive and very adv groomed, at least compared to normal-looking guys like me.
I know not all female Outback and Forester owners are lesbians, and not all male Jetta drivers are lgbtq+. Still, though, what is it about certain vehicles that causes them to be popular among the alternative lifestyle community?
Johnny_L.A2
I’m not queer , but I considered buying a Jetta several years ago. I’ve noticed that there are a loarge number of Su
Outward Explainer: What’s With Lesbians and Subarus?
By Izzy Rode
NBC
When Saturday Night Live’s Kate McKinnon channeled Billie Jean King on the Dec. 21 “Weekend Update” segment right after King was named to the official U.S. delegation to the Sochi Winter Olympics, the tennis great declared herself “President Obama’s huge gay middle finger” to Vladimir Putin. She then promised to “drive my Subaru Outback into Red Square, doing doughnuts and blasting Melissa Etheridge.” We all know that Melissa Etheridge is a womxn loving womxn singer-songwriter, but why are Subarus so closely related with lesbians?
Some would favor to think that there’s some special Sapphic significance in the name, since Subaru is Japanese for Seven Sisters—albeit in the sense of the Pleiades rather than historically women’s colleges. In fact, though, the car company’s place in the roster of the righteous among the LGBTQ nations is a result of some very canny niche marketing.
Subaru is by no means the only car company to target
ow do you advertise a car that journalists outline as “sturdy, if drab”?
That was the question faced by Subaru of America executives in the s. After the company's tries to reinvigorate sales — by releasing its first luxury car and hiring a hip ad agency to introduce it to the public — failed, it changed its approach. Rather than fight larger car companies over the same demographic of colorless, to year-olds living in the suburbs, executives decided to market their cars to niche groups — such as outdoorsy types who liked that Subarus could handle dirt roads.
In the s, Subaru's unusual selling point was that the company increasingly made all-wheel drive standard on all its cars. When the company's marketers went searching for people willing to pay a premium for all-wheel drive, they identified four core groups who were responsible for half of the company's American sales: teachers and educators, health-care professionals, IT professionals, and outdoorsy types.
Then they discovered a fifth: lesbians. “When we did the research, we start pockets of the territory like Northampton, Massa
Ed. note: The Subaru Outback is on a nationwide charm insulting. Yesterday, Casey gave his belief of the model (lavishing lofty praise on the Touring trim), and today, Sam offers his take. Compare and contrast, y&#;all.
As I walked out the door of the U.S. Army, I remember telling my first sergeant, “You’ll regret getting rid of my gay ass, because someday, you and your ilk will want to be just appreciate me and my fabulous kind.” It was , and I didn’t really believe it at that time, but here we are, all these years later, and not only do breeders yearn to be like us, they constantly shop like us. Whoda thunk, right?
Consider, for example, the Subaru Outback, a longtime sapphic classic that today&#;s straight crowd can&#;t get enough of (which really bumps up the price). And they&#;re not just buying it to be pretend-lez, they&#;re buying it because they know that the LGBTQs were onto something all along.
The Outback is one of the best SUVs out there. Constant all-wheel trip is just one of many reasons. This rugged, not-so-little but very maneuverable vehicle can accept